Start Own Online Casino
What comes to mind when you picture the owner of an online casino? A Las Vegas stereotype with a giant inheritance and a top hat or a Swedish techbro with a hoodie? It doesn’t have to be either, it could just as likely be you.
How To Start Your Own Online Casino – Set up and Create casino business opportunities – Create, build and Start your own online casino with professional advice. All about how to start profitable online casino business. Full set of necessary information about iGaming software and business opportunities of starting your own casino. Take into account that the best online casino websites host only casino games from the best casino software providers on their webpages. These customers refer only to reliable and honest online gambling suppliers. Therefore, it is very important that you explore the market of online entertainment game development companies.
Creating an online casino startup isn’t easy, it requires tons of paperwork and a significant amount of capital. But compared to the size and scope (and ROI) of what you’re creating, it’s temptingly straightforward, at least compared to starting a company in a market with a similar revenue.
Licensing – Make Your Casino Legal
It’s possible to set up and prepare the software side of an online casino relatively quickly if you rely on premade software solutions. But doing all of this before securing the proper license is not recommended. Gambling licenses are required for both local and remote gambling operators in the UK, and must be acquired through the UK Gambling Commission.
Remote operators means in this case casinos that cater to the UK market, but are located abroad. There are many good reasons to operate a casino in a country with lower taxes, for example. And acquiring a UK remote gaming license could make it easier to acquire a license in other remote markets.
There are also different licenses that cover the different areas of casino games. If you want to have poker and slot games, for example, you need two different licenses. The UK Gambling Commission website provides most of the information you need to get started in a fairly easy to read format.
It’s better to be cautious when it comes to licensing, and getting in touch with a lawyer to help with this is much cheaper than hiring one after you’ve made a mistake!
Software – How to Start an Online Gambling Site
Getting a casino site up and running can be done without ever touching a piece of code. The market has grown so large, creating complete solutions for online casinos has become a market in itself. You’d be surprised to see how many established and respected casino operators run off barely customised templates!
As you start to get into market research and carving out a niche for yourself, being at least a little original can go a long way. However, established solutions for all the backend, server infrastructure, payments and most gaming software, is best left to the professionals.
All of the top gaming software developers provide customisable backend solutions for startup casinos, leaving you with the freedom to create an identity for the casino itself. While it might seem interesting to develop your own games and infrastructure, the investment difference would be hundred-fold.
Marketing – Get Traffic and Keep Your Customers
Because the software side of online casinos has become so standardised, success lies mostly in marketing these days. Having your casino show up in a search engine is your first fight against competitors.
Search engine optimization means having your casino show up when someone searches for specific keywords. Because the market is so saturated, expecting to compete with general keywords like simply “UK casino” would be practically impossible. But it’s possible to get somewhere with more specific keywords. Hiring an SEO expert as part of your marketing team is a great idea.
Of course, the best way to get customers is to target them directly. Ads and a social media presence doesn’t have to be the more expensive option if you spend wisely. Targeting influencers (the marketing group, not the Instagram kind) also works, though requires more effort.
A lot of negative customer feedback on newer casinos revolves around customer service. It’s costly to run a call centre and outsourcing it can make the service less personal. A value judgment will have to be made in this regard, but consider at least a chat service if you want to retain customers.
Stay afloat – Don’t Become a Statistic
While your first year will be mostly spent around trying to balance between a marketing budget to get customers and covering the costs involved with keeping them, you still have to expect the unexpected.
Failing to cover your customers winnings, or even their withdrawals, is a great way to see your casino adventure fall flat. Casinos have a much higher cash flow than other businesses, and while it can be tempting to use your capital to expand, make sure you have your house in order first and foremost.
Another way to fail is to neglect your customers health. Partnering with a safe gambling initiative is important, but it’s recommended you establish practices for noticing problem gamblers in-house as well. If not for your conscience, at least do it to avoid the heavy fines involved.
The world of online gambling and poker makes billions of dollars every year. I remember playing around with online casino and affiliate programs back in the early 2000s. It was a fun time, but the competition was extremely tough and online casinos were paying over $50 per click on Google and other search engines.
Since then a lot of things have changed, such as the USA not allowing online gambling (yet it still happens), though a lot of people in congress are trying to get that revoked so the US can start earning money from it, instead of just missing out completely. Search engines have also stopped most online casinos from advertising in their search results.
No matter what the USA or search engines do to deny online gambling and casinos, it just keeps growing and gaining more attention. Now with the advancement of online payments, social media and live web games through your browser, there are still plenty of opportunities for you to make money in the online gambling space.
A Low Cost and Simple Solution for a Co-Branded Online Casino
There are many affiliate programs out there in the online gambling industry, but most of the time you are sending users to a web site or name brand that isn’t your own. If you ever thought about creating your own gambling site, but really wanted it under your own name and site design, but didn’t have the technology or money to fund it, GamblingBuilder.com is a quick and effective solution.
For the low cost of only $10 a year, you can be setup with your own online casino using the Gambling Builder platform and back end. The ten dollars a year sounds like nothing, but it’s mainly to cover the cost of the domain. Gambling Builder makes their money on the back end, when you refer new paying users to your site, which is 60/40 split. As the site owner, your job is to bring in new players (free or paying), and you would earn a 40% commission on your referred players deposits/losses.
Start Your Own Online Casino Free
There are a few different templates that you can choose from when setting up your online casino. The selection is pretty basic, and it would be a big improvement if they offered some custom design services for better branding of your casino site.
More than the web site design, in the end it’s all about the game play when it comes to players. Some online casinos require you to download software to play their games, but through GamblingBuilder, all of the games are web based for instant and easy play. From Baccarat, Blackjack, Poker and Roulette, to Slots and Video Poker, the majority of table games and slots are covered.
How to Bring in New Players
Start My Own Online Casino
Looking for ideas on how you can grow out a casino web site of your own? Since you can have people sign up to your casino and play for real, or free money, you have a lot of options. One easy target is to setup a Facebook Ads campaign that targets to the 34,684,596 fans of Texas HoldEm Poker by Zynga Facebook Group. In addition to this Zynga, there are many other groups on Facebook targeted to casino games. You also have the option to target your ads to certain audiences, as it’s probably easier to convert NON-US traffic to real paying players.
The Summary
If you’ve ever thought about starting your own online casino, and had no idea where to start, GamblingBuilder.com is a quick way to get started. Depending on the success you find, you may want to talk directly with GB on how you can custom build your site design and expand your promotion and reach. The bottom line is that GamblingBuilder.com was created to be an easy all in one solution to get started, without the need to invest in the necessary technology and payment processing that online casinos need to offer.
Start Your Own Online Casino
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